ALMAIDAH, R.; AGUSTIN, T. S.; WIDIAWATI, K.; OKTAVIANI, O.; ALFIYAH, Z. A. P. Pengembangan Usaha Nusa Scent sebagai Inovasi Pengharum Mobil Herbal Aroma Nusantara melalui Pendekatan Analisis SWOT dan BMC: Business Development of Nusa Scent as an Innovative Herbal Nusantara-Aroma Car Freshener through the SWOT Analysis and BMC Approaches. Anterior Jurnal, [S. l.], v. 25, n. 1, p. 80–86, 2026. DOI: 10.33084/anterior.v25i1.11427. Disponível em: https://journal.umpr.ac.id/index.php/anterior/article/view/11427. Acesso em: 25 mar. 2026.