J. Wahyudi, M. Rafii, B. Suratmoko, and A. Junaedi, “AI-Based Personalization and Consumer Purchase Intention: Examining the Effects of Social Media Engagement and Digital Content Quality”, Bitnet J Pendidikan Teknologi Informasi, vol. 11, no. 2, pp. 53–72, June 2026, doi: 10.33084/bitnet.v11i2.13298.