Pendampingan Pembuatan dan Pengelolaan Akun Bisnis Media Sosial untuk Penetrasi Pasar

Assistance in Creating and Managing Social Media Business Accounts for Market Penetration

Authors

  • Muhammad Rizqi Agustino Universitas Bojonegoro
  • Mugito Citrapati Universitas Bojonegoro
  • Muhammad Yoga Aditya Saputra Universitas Bojonegoro

DOI:

https://doi.org/10.33084/pengabdianmu.v9i12.7538

Keywords:

SMSE's, Market Penetration, Social Media'

Abstract

The low market penetration and narrow market reach have limited the development and growth of UMKM Batik Sekar Rinambat. This community service aims to enhance and develop UMKM's ability to penetrate and expand the market. The method involves providing intensive assistance in several stages, including mindset changes, behavioral adjustments to be open to technology facilities and features, and direct practice and implementation. The target of this service includes business accounts, business pages, and proof of marketplace usage on one of the social media platforms used. It is hoped that this will provide a wider market potential.

Downloads

Download data is not yet available.

References

To be published

Published

2024-12-16

How to Cite

Agustino, M. R., Citrapati, M., & Saputra, M. Y. A. (2024). Pendampingan Pembuatan dan Pengelolaan Akun Bisnis Media Sosial untuk Penetrasi Pasar: Assistance in Creating and Managing Social Media Business Accounts for Market Penetration. PengabdianMu: Jurnal Ilmiah Pengabdian Kepada Masyarakat, 9(12). https://doi.org/10.33084/pengabdianmu.v9i12.7538