PUTRA, F. A.; JECONIA, E.; AZALIA, K. A.; RISTONO, A. Strategi Customer Relationship Management Berbasis Digital di UMKM Fraise Cakery untuk Peningkatan Kepuasan dan Loyalitas Pelanggan: Digital-Based Customer Relationship Management Strategies in Fraise Cakery Bakery for Enhancing Customer Satisfaction and Loyalty. PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat, [S. l.], v. 11, n. 9, 2026. DOI: 10.33084/pengabdianmu.v11i9.12789. Disponível em: https://journal.umpr.ac.id/index.php/pengabdianmu/article/view/12789. Acesso em: 16 oct. 2026.