Pendampingan Pembuatan Video Profil SMK Islam As-Syarief, Karang Tengah Kabupaten Garut Assistance in Making Profile Videos of SMK Islam As-sariaef, Karang Tengah, Garut Regency

Abstract

Assisting with the production of profile videos is a crucial visual communication strategy for promoting and strengthening the image of educational institutions in the digital age. As-Syarief Islamic Vocational School, located in Karang Tengah, Garut Regency, needed a representative medium that could convey the school's identity, values, and excellence in an informative, engaging, and persuasive manner to the wider community. This community service program aims to provide technical and creative assistance throughout the profile video production process, from concept development and scriptwriting to filming and final editing. The implementation method used a participatory approach, including field observations, interviews with school officials, technical training for the internal team, and intensified collaboration throughout the production process. The result of this activity is an official school profile video showcasing the school's vision and mission, supporting facilities, learning activities, and student achievements. The video was designed with a strong narrative approach and communicative visuals to create a professional, credible impression. The resulting output is expected to be an effective promotional medium for increasing interest among prospective new students, expanding reach, strengthening the institution's identity, and supporting the school's communication strategy in a sustainable manner amid the development of competitive digital media.