Pelatihan UMKM dalam Efektivitas Pembuatan Konten Promosi dengan Prompt Chat GPT dan Canva Training for MSMEs on Effective Promotional Content Creation Using ChatGPT Prompts and Canva

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Published: Jul 15, 2026
DOI: https://doi.org/10.33084/pengabdianmu.v11i7.12235
Keywords:
Digital Marketing Social media Chat GPT Promotion marketing

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Catur Nugroho
Universitas Siber Asia
https://orcid.org/0000-0002-9785-0372
Syahid Abdullah
Universitas Siber Asia
https://orcid.org/0009-0003-7313-3082
Cian Ramadhona Hassolthine
Universitas Siber Asia
Riad Sahara
Universitas Siber Asia
https://orcid.org/0009-0006-7986-112X
Muhammad Ikhwani Saputra
Universitas Siber Asia
https://orcid.org/0009-0008-3274-9506
Abdul Azzam Ajhari
Universitas Siber Asia
https://orcid.org/0000-0002-5820-4036

Abstract

Technological developments help meet human needs that UMKM must utilize, but some UMKM still face challenges in innovation, branding, and digital marketing. The purpose of this community service program is to provide training for UMKM in Tarumajaya Village, Kertasari District. By utilizing Chat GPT "prompt" and the use of Canva, the target can create promotional designs and promotional content in an effort to increase promotions through marketing on social media and E-commerce. The Community Service program benefits UMKM participants by improving their skills in using ChatGPT and Canva, making promotional content easy to understand and use. So that all participants can develop the basics of marketing, promotion, and branding from the use of Chat GPT and Canva.

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How to Cite
Nugroho, C., Abdullah, S., Hassolthine, C. R., Sahara, R., Saputra, M. I., & Ajhari, A. A. (2026). Pelatihan UMKM dalam Efektivitas Pembuatan Konten Promosi dengan Prompt Chat GPT dan Canva: Training for MSMEs on Effective Promotional Content Creation Using ChatGPT Prompts and Canva. PengabdianMu: Jurnal Ilmiah Pengabdian Kepada Masyarakat, 11(7), 2126–2133. https://doi.org/10.33084/pengabdianmu.v11i7.12235
Issue
Vol. 11 No. 7 (2026): PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat
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Articles
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